About Us
Where Heritage Meets the Modern Man
Crafted for the contemporary Indian gentleman, MADHWAM by Ethnic Relations redefines men’s celebration wear through timeless silhouettes, refined detailing, and modern craftsmanship.
Our Philosophy
At MADHWAM, every thread tells a story — of heritage, craftsmanship, and culture, interpreted through a modern lens.
From intricate textures to structured tailoring, we bring together India’s artisanal legacy and contemporary design sensibilities.
Rooted in the Grace of Madhav
The name MADHWAM draws inspiration from Madhav — one of the many names of Lord Krishna, representing eternal charm, wisdom, and compassion.
He was the original connoisseur of elegance — a symbol of balance, emotion, and divine artistry.
At MADHWAM, we carry forward this essence — blending timeless Indian aesthetics with the modern man’s expression of grace and confidence.
Our garments are crafted not just for occasions, but for moments of presence — where one feels both powerful and peaceful.
Book Your Private Consultation
Experience personal styling, custom tailoring, and wedding trousseau planning at our Karol Bagh store.
Made in India
A Legacy of Hand-Craftsmanship